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  • Startup | Marketing Strategy

    Startup | Marketing Strategy

    No matter how unique its technology or how revolutionary its business model, a startup will have difficulty surviving without a marketing strategy that centers around customer acquisition. Marketing is the …Read More »
  • Personalized Videos | Retention Strategy

    Personalized Videos | Retention Strategy

    Gone are the days of generic sales pitches that talk AT customers instead of WITH them or TO them. They Engage your Customers Advertising has evolved into a conversation between …Read More »
  • Digital Marketing | Strategies for Holiday Season

    Digital Marketing | Strategies for Holiday Season

    It’s that time of year again. The abundance of Christmas items starting to line store shelves can only mean one thing: The holidays are sneaking up on us. For many businesses, …Read More »
  • Virtual Reality | Marketing

    Virtual Reality | Marketing

    5 Impacts of Virtual Reality in Marketing What comes in your mind by the mention of the term ‘virtual reality’?  Most people will conceive it to be either a film …Read More »
  • Small Business | App Marketing

    Small Business | App Marketing

    With more than two million apps available in the iOS app store, the question for e-commerce businesses is no longer why do you need an app, but rather, why don’t you have …Read More »
  • Organic Traffic | Direct Traffic

    Organic Traffic | Direct Traffic

    Understanding your website’s traffic is a fundamental step towards optimization.  When updating content, you must keep in mind who the audience will be and which offers will entice them.  Additionally, …Read More »
  • Video Marketing | 17 Stats and Facts

    Video Marketing | 17 Stats and Facts

    Leveraging video marketing is a powerful strategy to promote, brand, and grow your business online. More consumers are interacting with videos today than ever before and, in 2017, it’s vital to boost …Read More »
  • Branding | Social Media

    Branding | Social Media

    Many brands find navigating the influencer marketing landscape to be relatively difficult due to the novelty of this new marketing concept. As a result, we discuss three most fundamental techniques …Read More »
  • Petroleum Sudbury | PSL

    Petroleum Sudbury | PSL

    PSL provides comprehensive and specialized programs for any petroleum need, ranging from complete tank installations to regulatory (TSSA) system upgrades, POS and fuel filtering systems and gas station decommissioning. Their …Read More »
  • Dream Catcher Fireworks | Firework Displays

    Dream Catcher Fireworks | Firework Displays

    Welcome our newest client – Dream Catcher Fireworks. Dream Catcher Fireworks is a fireworks company from Wahnapitae First Nation, located just outside of Sudbury, Ontario. Established in 2002, they produce …Read More »
  • Branding Playbook | Visual Identity

    Branding Playbook | Visual Identity

    Branding is so much more than a visual identity. It encompasses the many ways in which we make our culture come alive at every touch-point with a client, customer, vendor, …Read More »
  • Customer Service | Business Importance

    Customer Service | Business Importance

    Customers are the most important people for any agency. They are the resource upon which the success of the business depends. If you do not develop customer loyalty and satisfaction, …Read More »
  • Digital Marketing | Apps for Success

    Digital Marketing | Apps for Success

    A lack of work-life balance is one of the top sources of stress today for digital marketers. The struggle is real in our mobile-first digital world. The lines between professional output …Read More »
  • Programmatic Advertising | A Beginner’s Guide

    Programmatic Advertising | A Beginner’s Guide

    You’ve probably heard of programmatic advertising before, but just like most big words, we tend to ignore them if we don’t know what they mean. I’ve been there, don’t worry. …Read More »
  • Live Video Marketing | The Rise of Video

    Live Video Marketing | The Rise of Video

    The rise of live video marketing over the last year or so has given content marketers a powerful new weapon to add to their armory. To add to venerable email …Read More »
  • Marketing VS Advertising

    Marketing VS Advertising

    On the surface, marketing and advertising seem to be synonymous; two words that can be used interchangeably to describe a process that helps you sell more products or services. However, …Read More »
  • Content Marketing

    Content Marketing

    To create content that attracts people to your business, show how your product or service can add value to their lives. Many small and medium-sized enterprises (SMEs) are turning to …Read More »
  • Social Channels

    Social Channels

    You’ve figured out which social channels your ideal customers spend the most time on and created an on-brand, professional presence on each and every one of them. Now you sit …Read More »
  • Top Advertising Agencies

    Top Advertising Agencies

    Congratulations! SWAT Media Group is one of the Top 3 Advertising agencies in Sudbury, ON.Read More »
  • Marketing Cheat Sheets

    Marketing Cheat Sheets

    Marketing your business can be tough, and it helps to have excellent resources to keep you up-to-date and effective. This list covers 31 guides, checklists and cheat sheets that cover …Read More »
  • Mobile Marketing Strategy

    Mobile Marketing Strategy

    It’s difficult to overstate the importance of mobile in today’s digital marketing landscape. The fact is, if you aren’t focusing on how to appeal to audiences on mobile, you’re already …Read More »
  • Brand Consistency

    Brand Consistency

    If you’re like many leaders, the early stages of your business required a lot of decision-making, from fundamental decisions like your core services or products all the way to decisions …Read More »
  • NHL Legends Golf Classic

    NHL Legends Golf Classic

    The Human League Association and Travelers welcome you to their 20th Anniversary NHL Legends Golf Classic. Held at the Idylwylde Golf & Country Club on June 22, 2017. To register …Read More »
  • Small Business Marketing

    Small Business Marketing

    We often hear from our customers that it had always been their dream to own a business – whether that’s opening their own store or starting their own restaurant. Like …Read More »
  • Facebook Live

    Facebook Live

    Co-marketing is one of a marketer’s strongest tools. By teaming up with another company or influencer, you can increase your exposure to potential customers. How do you achieve this with …Read More »
  • Instagram VS Snapchat

    Instagram VS Snapchat

    Instagram is preferred over Snapchat in this particular market of advertising. For starters: “The mass adoption of the two platforms is entirely different, and so are the audiences,” he says. …Read More »
  • Business Branding

    Business Branding

    Do you have a favorite lunch spot? Maybe a cafe that once made a great impression on you? If so, that’s the power of branding at work. Your brand image …Read More »
  • Snapchat Tools

    Snapchat Tools

    Snapchat has quickly become one of the world’s most influential social media platforms. The once “novelty messaging app for teens” is now a staple for over 166 million daily active …Read More »
  • Email Marketing

    Email Marketing

    Timing is of huge importance when it comes to email marketing. With click-through rates (CTR) as low as 2 percent for some industries, one of the best ways to improve results is …Read More »
  • Cross-Device Advertising

    Cross-Device Advertising

    Many advertisers see mobile as a black hole. Consumers spend 65% of their time on mobile devices but much of that time seems un-monetizable. While there’s proof that such advertising …Read More »
  • Instagram Marketing

    Instagram Marketing

    Is your business active on Instagram? Are you leveraging it to build your personal brand? While it was once one of many possible social media platforms to market your product …Read More »
  • Marketing Videos

    Marketing Videos

    In recent years, videos have been making inroads in digital marketing, emerging as a powerful promotional tool for businesses to promote their wares in an exciting and engaging way. Though …Read More »
  • Digital Marketing Tips

    Digital Marketing Tips

    Companies spend a significant amount of time and money on advertising and marketing their brand’s products or services. It used to be that when you advertised on offline channels like …Read More »
  • Small Business Marketing

    Small Business Marketing

    There’s nothing small about a small business. And yet, small businesses often neglect the very thing that would make them even bigger: marketing. Part of this may be simple budget constraints; …Read More »
  • Social Voice

    Social Voice

    Your brand’s social voice should be as strong as the social content it posts. Establishing clear and concise communications should be a major focal point for brands. Some brands avoid using …Read More »
  • Instagram Marketing

    Instagram Marketing

    Building your own business requires extensive planning. You need the right resources, the right business strategy, and effective marketing techniques. There are different ways to boost the popularity of your …Read More »
  • Call To Action

    Call To Action

    No marketing activity is complete without asking the customer to do something. ‘Buy now’‘Sign up here’‘Pre-order now’ Brands usually place these calls to action (CTAs) at the end of a …Read More »
  • Social Media Marketing

    Social Media Marketing

    In recent years, social media marketing has quickly become one of the most powerful strategies to attract traffic, engage audiences, and drive sales. An effective social media marketing strategy needs …Read More »
  • Online Marketing

    Online Marketing

    These days, finding new clients is definitely not an easy task, especially if you don’t have enough resources and money. Online marketing strategies change all the time, and we need …Read More »
  • Email Marketing

    Email Marketing

    While the glorious tales of marketing prowess on Facebook and Instagram may have garnered more attention over the past few years, email has quietly been expanding its influence and has …Read More »
  • Mobile Marketing

    Mobile Marketing

    Mobile Marketing is not merely an “in” thing, nor is it the future. Mobile marketing is dominating the marketing world right now. Since the day the iPhone entered the phone …Read More »
  • Chatbot Marketing Strategy

    Chatbot Marketing Strategy

    Are you maintaining a presence on a messenger app via a chatbot yet? If not, why not? Chatbots, computer programs that mimic conversation with people by using artificial intelligence, can transform …Read More »
  • Facebook Marketing

    Facebook Marketing

    Marketing is the key to success for any business. If you’re already an entrepreneur or planning to launch your startup this year, it’s crucial to have your marketing strategy in …Read More »
  • Future of Video Marketing

    Future of Video Marketing

    Technology is changing as fast as the platforms and digital channels that drive them. As consumers, our thirst for content continues to spiral, whilst the major social networks compete for …Read More »
  • 6 tips for YouTube Advertising

    6 tips for YouTube Advertising

    This might not even surprise you, as YouTube is the leading service that made it possible to easily put videos online in 2005. Flash forward to 2017 and if your …Read More »
  • 5 Laws of Advertising

    5 Laws of Advertising

    Certain laws and practices of advertising and marketing have gone unchanged for over 50 years. In 1963, David Ogilvy wrote (arguably) the first book on modern marketing, entitled Confessions of …Read More »
  • Inspiring Examples of Small Business Branding

    Inspiring Examples of Small Business Branding

    Taking on a branding project for a small business can be a valuable opportunity for agencies and freelancers to develop experimental creative work without the intense pressures and restrictions associated with larger accounts. While big …Read More »
  • Best Rated Advertising Agency

    Best Rated Advertising Agency

    SWAT Media Group is proud to announce that we are one of the top rated Advertising Agencies in Sudbury!Read More »
  • Branding Mistakes

    Branding Mistakes

    What is branding exactly? It’s the development of a public persona, one that causes an instant emotional connection within consumers. When you think of great branding, what comes to mind? …Read More »
  • Marketing Strategy

    Marketing Strategy

    Because startups often have low budgets, finding the right marketing stack that covers the variety of different sectors within a marketing strategy is crucial. Today, it is possible for you …Read More »
  • Social Media Tools for Your Business

    Social Media Tools for Your Business

    When it comes to picking a tool for your business, there are just so many great options out there, so many wonderful, time-saving features, it’s a tall task to know …Read More »
  • YouTube Marketing

    YouTube Marketing

    Are you wondering how marketing on YouTube will change in 2017? As the importance of video continues to grow, many marketers are watching to see if YouTube will keep pace …Read More »
  • Video Marketing Benchmarks

    Video Marketing Benchmarks

    Whether you’ve been in the marketing world for the last 30 years or the last 30 days, you know that video is hot…as in the #1 preferred content type of …Read More »
  • Email Marketing Campaigns

    Email Marketing Campaigns

    Mobile trends have brought new life and relevance to the dated technology of email marketing. With more and more consumers going mobile, they’re now staying connected to their personal inboxes …Read More »
  • Facebook Marketing

    Facebook Marketing

    Are you wondering what 2017 might look like for Facebook marketing? If the Facebook changes in 2016 are an indicator, 2017 will be an interesting year for Facebook marketers. http://ow.ly/2Ogb308pDNyRead More »
  • B2B Marketing Trends

    B2B Marketing Trends

    In 2017, B2B marketers will continue to deal with tangible growth and marketing ROI pressures. Below are 13 primary B2B marketing trends that deserve your time and attention and will help …Read More »
  • 7 Important Digital Skills

    7 Important Digital Skills

    Marketing isn’t what it was 10 years ago (or even 5), with all the advancements of technology and data the past few years have brought. Half of all new marketing …Read More »
  • 15 Marketing Tools

    15 Marketing Tools

    On a daily basis, people are bombarded with #marketing messages, only some of which meet their own interests. And, over time, those consumers are learning to tune out much of …Read More »
  • Video Marketing

    Video Marketing

    Video marketing is all about the creative concept, targeted audience, marketing execution and call to action. Make more videos, less expensively, more frequently, more targeted, and more sales-driven. http://ow.ly/uB0v3087jqORead More »
  • 4 Marketing Tactics for 2017

    4 Marketing Tactics for 2017

    As you look to the future and begin to plan where you will invest your marketing dollars in 2017, here are four marketing tactics you should consider adding to the …Read More »
  • Digital Marketing Trends

    Digital Marketing Trends

    5 Digital Marketing Trends that will die in 2017. http://ow.ly/gNJ93082I5jRead More »
  • VISUAL CONTENT MARKETING

    VISUAL CONTENT MARKETING

    Visual content, done well, can be incredibly popular. Infographics, videos, data visualizations, and other forms of visual content can generate tons of engagement and attract links to your site. More …Read More »
  • Digital Marketing Strategy

    Digital Marketing Strategy

    While there is no formula for success, applying the following steps in crafting your digital marketing strategy may build a strong foundation in leveraging digital marketing investments. http://ow.ly/u5uI307NK3zRead More »
  • 2017 Planning

    2017 Planning

    Any good marketer knows to keep an eye on the future to stay ahead of the curve on new trends, emerging marketing channels, and other fresh ideas to deliver brand …Read More »
  • Happy New Year

    Happy New Year

    Happy New Year! Good Health, Happiness and Success in 2017.Read More »
  • 17 Marketing Trends for 2017

    17 Marketing Trends for 2017

    December is the time of year when every strategist should be taking a step away from the day-to-day and giving a good hard look at the past year’s performance. After …Read More »
  • 8 Online Marketing Tips | SWAT Media Group

    8 Online Marketing Tips | SWAT Media Group

    These marketing and advertising techniques will help you capture some of that reliable consumer spending boost at year’s end—but you better act quickly. We’ve got less than a month to …Read More »
  • Native Advertising | SWAT Media Group

    Native Advertising | SWAT Media Group

    Native Ads yield fantastic engagement because they promote articles, videos, or products related to the content the user is already looking at. These campaigns can be effective and successful as …Read More »
  • Paid Online Advertising | SWAT Media Group

    Paid Online Advertising | SWAT Media Group

    When it comes to paid advertising, you can expect to be beguiled by huge numbers when it comes to visitors, followers and circulation. These are the questions you should be …Read More »
  • 5 Rules of Branding | SWAT Media Group

    5 Rules of Branding | SWAT Media Group

    What, exactly, is “branding” as opposed to marketing? And does it also have tried-and-true rules, like marketing does? Marketing is the technique you use to acquire customers, but branding is …Read More »
  • Transforming Video Marketing

    Transforming Video Marketing

    With the online video explosion, brands have a platform to experiment with longer formats instead of the traditional 30-second commercial. Brands are hoping that short films or docu-series will provide …Read More »
  • Live Video Marketing

    Live Video Marketing

    What is it that makes live video successful and how are brands using live videos to their benefit? Here are 5 examples of brands using live video for marketing. http://ow.ly/ypBx306szAQRead More »
  • Facebook Holiday Marketing

    Facebook Holiday Marketing

    Before you utilize the power of Facebook, take the time to plan your promotions and content for the holidays. Once you decide which holidays your company will celebrate and highlight …Read More »
  • 18 Social Media Management Tools

    18 Social Media Management Tools

    While your business might be running smoothly and there might be a lot happening on the Facebook page, you might be underutilizing your resources and losing customers at the same …Read More »
  • 7 Online Marketing Trends for 2017

    7 Online Marketing Trends for 2017

    Marketing is a field dominated by those with the foresight to plan ahead, anticipate changes, and jump on trends before your competitors do, so take note of these trends to …Read More »
  • Small Business Marketing

    Small Business Marketing

    The challenge is that so many small business owners have no idea what it takes to make marketing work for them. They are experts in their business, but they simply …Read More »
  • Social Media Marketing

    Social Media Marketing

    It’s clear now that social media marketing is here to stay, and its massive staying power is attributable to one key characteristic—the fact that social media keeps evolving. It responds …Read More »
  • What is Marketing?

    What is Marketing?

    To give you a basic understanding, marketing is not a one time event or activity, it is a process, a combination of things which blend together. By definition, marketing is …Read More »
  • Instagram Marketing

    Instagram Marketing

    Are you ready to take your Instagram marketing to the next level? You’re only as good as the tools with which you plan to carry out your social strategy. Here are …Read More »
  • Content Marketing Trends for 2017

    Content Marketing Trends for 2017

    Content marketing is crucially important in many niches and for many business models. 5 trends to watch for 2017 that present opportunities for both B2C and B2B marketing. http://ow.ly/PHZa305VGqbRead More »
  • Affiliate Marketing

    Affiliate Marketing

    If you own an online business and seeking ways to multiply your income, affiliate marketing is what you should look into. Affiliate marketing is believed to be one of the …Read More »
  • 5 Effective Marketing Tools

    5 Effective Marketing Tools

    There are a number of online #marketing tools now available to help you attract and sell to more customers without costing you a dime. Here are five of the most …Read More »
  • 5 MARKETING TRENDS FOR STARTUPS IN 2017

    5 MARKETING TRENDS FOR STARTUPS IN 2017

    Startups often find the most difficult part of building a scalable business is being able to get the right marketing plan in place to acquire early adopters at scale. Being able …Read More »
  • THE CHOICE IS YOURS. WHICH WILL YOU CHOOSE?

    THE CHOICE IS YOURS. WHICH WILL YOU CHOOSE?

      When it comes to Facebook Advertising, your biggest challenge as a business owner isn’t your competitor — it’s you. You have a choice: you can commit these deadly sins …Read More »
  • Top 3 Advertising Agencies in Sudbury

    Top 3 Advertising Agencies in Sudbury

    SWAT Media Group has been named one of the three best advertising agencies in Greater Sudbury. Proof that keeping things simple in life and business actually works. Proud of our team …Read More »
  • THE NEW & IMPROVED ICON MINING SOLUTIONS

    THE NEW & IMPROVED ICON MINING SOLUTIONS

    Icon Mining Solutions has undergone a huge revamp! Check out their new website to see how they are providing industry reliable products with quality turnaround services. Driving the latest technology …Read More »
  • Patrick Sprack Limited is Live!

    Patrick Sprack Limited is Live!

    Since their inception in 2006, PSL has grown into one of the most reputable mechanical installation contractors. They built their reputation on guaranteed performance schedules and customer satisfaction. With that …Read More »
  • 6 Reasons Why Your Local Business Can’t Ignore Facebook Advertising

    6 Reasons Why Your Local Business Can’t Ignore Facebook Advertising

    By Priya Florence Shah In the process of providing social media services to a number of local businesses, I have found one strategy that works brilliantly – Facebook Advertising. While …Read More »
  • 8 Branding Mistakes That Can Result in Major Setbacks

    8 Branding Mistakes That Can Result in Major Setbacks

    By John Lincoln. Your brand is the most valuable aspect of your business–and the most fragile. You are online, so the whole world is watching you and your business. From …Read More »

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