Business Branding

Do you have a favorite lunch spot? Maybe a cafe that once made a great impression on you? If so, that’s the power of branding at work. Your brand image

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Snapchat Tools

Snapchat has quickly become one of the world’s most influential social media platforms. The once “novelty messaging app for teens” is now a staple for over 166 million daily active

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Email Marketing

Timing is of huge importance when it comes to email marketing. With click-through rates (CTR) as low as 2 percent for some industries, one of the best ways to improve results is

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Cross-Device Advertising

Many advertisers see mobile as a black hole. Consumers spend 65% of their time on mobile devices but much of that time seems un-monetizable. While there’s proof that such advertising

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Instagram Marketing

Is your business active on Instagram? Are you leveraging it to build your personal brand? While it was once one of many possible social media platforms to market your product

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Marketing Videos

In recent years, videos have been making inroads in digital marketing, emerging as a powerful promotional tool for businesses to promote their wares in an exciting and engaging way. Though

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Digital Marketing Tips

Companies spend a significant amount of time and money on advertising and marketing their brand’s products or services. It used to be that when you advertised on offline channels like

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Small Business Marketing

There’s nothing small about a small business. And yet, small businesses often neglect the very thing that would make them even bigger: marketing. Part of this may be simple budget constraints;

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Social Voice

Your brand’s social voice should be as strong as the social content it posts. Establishing clear and concise communications should be a major focal point for brands. Some brands avoid using

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Instagram Marketing

Building your own business requires extensive planning. You need the right resources, the right business strategy, and effective marketing techniques. There are different ways to boost the popularity of your

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